“会、展、秀”联动！电商行业两大盛会将在东莞虎门同期举行

Core Viewpoint - The first "dual exhibition" event, combining the 12th Humen International E-commerce Festival and the 8th Dongguan Cross-border E-commerce Procurement Conference, aims to enhance cross-border e-commerce opportunities and accelerate overseas market expansion for enterprises [1][4][10]. Group 1: Event Overview - The event will take place on December 19-20 at the Humen Convention and Exhibition Center, featuring a 10,000 square meter exhibition area with five themed zones [1][10]. - The five zones include a thematic sharing area, a product selection display area, a brand clothing display area, a cross-border e-commerce ecosystem area, and a Dongguan industrial belt display area [1][10]. Group 2: Industry Growth - Cross-border e-commerce has become a crucial driving force for Dongguan's foreign trade growth, with import and export volumes projected to increase from 37.01 billion to 91.29 billion yuan from 2018 to 2024, reflecting an annual growth rate of over 20% [4]. - The Humen Town women's clothing industrial belt has been recognized as a pilot for the "cross-border e-commerce + industrial belt" initiative, marking a new phase of large-scale and high-quality development [4]. Group 3: Event Activities - The dual exhibition will feature high-quality matchmaking activities, including a clothing brand area and a selection center for local industries, aimed at enhancing international market connections [11][20]. - Additional high-end activities will include the "2025 Cross-border Outbound Ecological Service Conference" and specialized platform release meetings, gathering representatives from major e-commerce platforms and international buyers [16][20]. Group 4: Technological Integration - The event will focus on the digital transformation of the fashion industry, showcasing applications of AI product selection, intelligent supply chains, and cross-border data analysis [19]. - A talent cultivation system will be established in collaboration with universities and training institutions to support the development of cross-border e-commerce talent [19]. Group 5: Venue and Experience - The main venue is strategically located in the "FU·GO Humen Fumin Mall," which has become a hub for fashion and e-commerce, enhancing the overall experience for attendees [21][24]. - The mall will host various themed activities during the dual exhibition, including the opening ceremony and multiple conferences focused on cross-border e-commerce [26].