Amazon Debuts Shopping Features for Alexa+ Assistant
AmazonAmazon(US:AMZN) PYMNTS.com·2025-12-09 20:18

Group 1 - Amazon is introducing new shopping features for its AI assistant Alexa+, including a shopping hub, recent order additions, and personalized recommendations [2][3] - The "Shopping Essentials" experience will transform Echo devices into a shopping hub, allowing users to monitor deliveries, reorder essentials, and manage shopping lists [3][4] - The updates to Alexa+ signify a shift towards more autonomous task execution, moving beyond scripted commands [4] Group 2 - Financial pressures have led to an increase in Amazon's Black Friday shoppers, rising from 50.8% last year to 55.6% this year [5] - Approximately 60% of consumers living paycheck to paycheck turned to Amazon, a significant increase from 44.1% last year [5] - The number of shoppers with annual household incomes under $50,000 shopping at Amazon increased from 40.6% to 50.3% [5] Group 3 - The total number of Black Friday shoppers decreased by 7% to 151 million, indicating a trend towards budgeting and discipline [6] - Walmart, a key competitor, saw a decline in shopper turnout from 53.3% to 51.55% [6] - Even financially struggling consumers are avoiding Walmart, indicating a shift in shopping behavior [7]