从学徒工到CEO,他如何实现逆袭上位?
Zhong Guo Qi Che Bao Wang·2025-12-10 07:53

Core Viewpoint - BMW Group has appointed Milan Nedeljković as the new CEO, effective May next year, succeeding Oliver Zipse, who is retiring [2]. Group 1: Background of Milan Nedeljković - Milan Nedeljković, who started as an apprentice at BMW, has a strong academic background with degrees from top institutions including RWTH Aachen University and MIT, and a PhD from the Technical University of Munich [4]. - He has extensive hands-on experience in various production processes at BMW, having worked his way up from a technical apprentice to managing key factories in Oxford, Leipzig, and Munich [5]. Group 2: Achievements and Experience - While managing the Oxford plant, Nedeljković implemented significant reforms that improved production efficiency by 30%, allowing for multi-model production and meeting rising market demands for the MINI brand [5]. - He has been responsible for BMW's global production operations, leading the transformation of production lines to accommodate flexible manufacturing of various powertrain models [6]. Group 3: Strategic Vision and Challenges Ahead - Nedeljković's tenure will focus on launching the "Neue Klasse" vehicle series, which represents BMW's largest investment project to date, with the first model, the iX3, already exceeding market order expectations [8]. - The company plans to introduce 40 new models by the end of 2027, which will require effective production management and market strategies, areas where Nedeljković's experience will be crucial [9]. - He aims to balance profitability in the combustion engine segment while accelerating electric vehicle development, addressing challenges posed by EU regulations and competition from companies like Tesla [10].