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Core Insights - In the competitive European e-commerce landscape, logistics has evolved into a critical strategic lever that directly influences sales, platform ratings, and survival [1] - The necessity for localized, fast, and reliable logistics delivery is underscored by the stringent requirements set by platforms like TikTok Shop, Temu, and eBay [1] Group 1: Platform Rules Driving Logistics Upgrades - European e-commerce platforms are enforcing clear rules and incentives to guide merchants in optimizing logistics experiences [2] - TikTok Shop mandates that merchants maintain a delayed shipping rate of no more than 10%, necessitating inventory pre-positioning in the sales country [2] - Temu collaborates with high-capacity overseas warehouses to implement a semi-managed logistics model, enhancing supply chain efficiency [2] - eBay has established a certified warehouse system to recommend logistics partners with excellent fulfillment performance, providing merchants with compliance advantages [2] Group 2: Scale of Gu Warehouse's Overseas Fulfillment - Gu Warehouse has a robust overseas fulfillment service supported by a vast infrastructure, covering 15 key European countries [4] - The global warehouse area exceeds 2.6 million square meters, with over 100 overseas order processing centers and a daily processing capacity of over 1.2 million orders [4] - The intelligent fulfillment system and "zoned fulfillment" strategy enable Gu Warehouse to achieve next-day or two-day delivery, aligning with European consumer expectations [4] Group 3: Reputation of Gu Warehouse - Gu Warehouse has built a strong market reputation through stable performance, official recognition, and expertise in handling complex demands [6] - The company is an official certified warehouse for platforms like eBay, Amazon, and TEMU, and has received multiple authoritative recognitions [5] - With 16 years of experience, Gu Warehouse has developed a comprehensive digital system for seamless integration with merchants and platforms, ensuring efficient logistics management [6] Group 4: Value of Overseas Fulfillment in Cross-Border E-commerce - Overseas fulfillment significantly enhances customer experience by reducing shipping times from days to 1-5 days, boosting customer satisfaction and repeat purchases [6][7] - It optimizes overall costs and improves operational efficiency through bulk shipping and localized handling of returns [6][7] - Utilizing certified warehouses like Gu Warehouse ensures compliance with platform logistics policies and provides flexibility during peak sales periods [7] Group 5: Key Considerations for Choosing an Overseas Warehouse - Merchants should evaluate the service provider's network coverage and operational scale to support business growth [10] - The reliability of certifications and the sophistication of management systems are crucial for seamless integration [10] - Understanding industry-specific needs and offering tailored solutions is essential for effective logistics management [10]