Group 1 - The Ministry of Transport and the Ministry of Culture and Tourism have jointly issued measures to promote cruise transportation and tourism services, including ten specific initiatives such as expanding cruise departure routes and enhancing service quality [2] - The measures emphasize encouraging the development of domestic coastal cruise routes, which is significant for the growth of the domestic coastal cruise market [2] - Since 2025, the number of cruise products available on the Tongcheng Travel platform has increased by nearly 40% year-on-year, with booking popularity for routes from Guangzhou, Shenzhen, and Hong Kong to Southeast Asia rising over 120% compared to the same period last year [2] Group 2 - In the overseas cruise market, booking popularity for Mediterranean multi-country cruise routes and Middle Eastern Persian Gulf routes has increased by over 30% since 2025 [3] - There is a notable increase in booking growth for overseas cruise products from non-first-tier cities, with cities like Chengdu, Hangzhou, Nanjing, Wuhan, Hefei, and Changsha seeing over a 200% year-on-year increase in bookings [3] - Cities such as Shangqiu, Luoyang, Huizhou, and Zhaoqing also show significant growth in overseas cruise product bookings [3]
同程旅行:2025年可售邮轮产品同比增长近四成 将加大国内沿海邮轮产品开发