新疆乌苏市市场监管局开展保健食品专项行动

Core Viewpoint - The Urumqi Municipal Market Supervision Administration in Xinjiang is enhancing its regulatory efforts on health food products, particularly targeting misleading practices that affect elderly consumers [1] Group 1: Regulatory Actions - The administration is conducting a special action focused on health food products, emphasizing the need for compliance with advertising laws and regulations [1] - Inspections are being carried out in key areas where elderly consumers frequently shop, such as health product stores and therapy centers [1] - As of now, 23 market entities have been inspected, and 3 cases have been filed for violations [1] Group 2: Consumer Protection - The initiative aims to address misleading claims about health products, including exaggerated benefits and deceptive marketing practices targeting elderly consumers [1] - Enforcement personnel are educating business operators on relevant laws, such as the Advertising Law of the People's Republic of China, to ensure compliance and prevent false claims [1] - The administration is also working to enhance the ability of elderly consumers to recognize and avoid fraudulent health products [1] Group 3: Future Plans - The Urumqi Municipal Market Supervision Administration plans to continue strengthening oversight and encouraging businesses to fulfill their responsibilities [1] - There is a focus on guiding elderly consumers to have a correct understanding of health food functions, aiming to create a safe and trustworthy consumption environment [1]