Cracker Barrel wants to 'regain' customers after controversy, CEO says

Cracker Barrel's CEO said the chain is working to rebuild customer trust after its logo controversy earlier this year marked a quarter of declining sales. During its quarterly financial results call with investors on Dec. 9, Cracker Barrel CEO Julie Felss Masino acknowledged the chain has had a "difficult" past few months. "While many of our guests are enjoying our improved food and guest experience, we certainly have more work to do to regain the trust and confidence of other who have been slower to retu ...