两家百年汽车巨头联手了!

Core Viewpoint - Renault Group and Ford Motor Company have officially announced a strategic partnership to jointly develop two affordable electric vehicle models for the European market, aiming to reduce costs and address increasing competition [1] Group 1: Strategic Collaboration - The collaboration focuses on the electrification transition and product layout in the European market, with both companies set to launch two new Ford-branded electric vehicles based on Renault's Ampere platform, produced in the ElectriCity facility in northern France [2] - The new models will be small, affordable electric vehicles, with the first expected to hit the European market in early 2028, filling a gap in Ford's electric vehicle offerings in Europe while maximizing Renault's platform capacity [2] Group 2: Commercial Vehicle Development - In addition to passenger vehicles, the two companies have signed a memorandum of understanding to explore joint development and production of specific light commercial vehicles under both Renault and Ford brands [3] - Historically, Renault has partnered with Nissan and Daimler, while Ford's previous collaborations in Europe were primarily with Volkswagen, focusing on mid-sized and larger electric vehicles [3] Group 3: Market Challenges - Both companies face significant challenges in the European market, with Renault reporting a revenue of €27.6 billion in the first half of 2025, a 2.5% increase, but a net loss of €11.143 billion, largely due to a €9.3 billion impairment on its Nissan stake [7] - Ford's market share in Europe has declined from over 10% in the 1990s to 4% in 2023, with a reported market share of 3.3% for the first ten months of 2025 [9] - The collaboration is seen as a necessary step for both companies to share resources, reduce transformation costs, and strengthen their positions in the competitive European market [9]

两家百年汽车巨头联手了! - Reportify