前大疆首席科学家带领公司冲刺IPO，他要改变“大家不愿意做”的行业｜36氪专访

Core Insights - The company, Fengjiang Intelligent, is a young player in the agricultural robotics market, ranking among the top five globally, with a market share of 16.9% in agricultural navigation kits, and is third in total agricultural robot shipments [3] - Despite its achievements, the company faces significant financial pressure, with cumulative losses of 2.162 billion yuan as of June 30, 2025, primarily due to non-operating projects [3] - The company has diversified its revenue streams, with agricultural income accounting for 73.3% and construction and property management rising from 1.8% to 13.1% [3] Financial Performance - In the first half of 2025, the company's revenue reached 358 million yuan, a nearly 50% year-on-year increase, with overseas markets, particularly Europe, contributing significantly [4] - The company has achieved an adjusted profit of 14 million yuan after excluding non-operating items in the first half of 2025 [3] Market Position and Strategy - The company aims to address the challenges in agriculture by providing cost-effective solutions that enhance productivity, rather than focusing solely on high-tech innovations [7][18] - The shift from fully autonomous machines to semi-automated solutions reflects the company's understanding of market needs and the limitations of farmers' purchasing power [10][12] - The company emphasizes the importance of simplicity in product design, ensuring that even less tech-savvy users can operate their machines effectively [26] Industry Insights - The agricultural sector is experiencing a demographic shift, with an aging workforce and declining interest from younger generations, which may lead to increased land consolidation and modernization in the future [9] - The company recognizes the need for innovation in agriculture to meet the demands of a growing global population, emphasizing the importance of practical solutions over advanced technology [7][18] Customer-Centric Approach - The company prioritizes direct engagement with customers to identify their needs and challenges, which informs product development and iteration [21][22] - The CEO's hands-on approach in the field, including troubleshooting and product adjustments, highlights the company's commitment to customer satisfaction and product reliability [22][29]