The Coca-Cola Co. promotes COO Henrique Braun to CEO

Core Insights - The Coca-Cola Company has appointed Henrique Braun as the new CEO, effective March 31, succeeding James Quincey, who will transition to executive chairman after nearly nine years in the CEO role [1][2] - Braun's main priorities will include identifying global growth opportunities, enhancing consumer engagement, and utilizing technology to improve business performance and growth [2] Leadership Background - Both Quincey and Braun have been with Coca-Cola since 1996, progressing through various leadership roles [2] - Braun, who became COO in January, has extensive experience in supply chain, bottling, and new business development, having managed seven of Coca-Cola's nine operating units [3][4] Financial Performance - Under Quincey's leadership, Coca-Cola's annual net revenues increased from $31.9 billion in 2018 to $47.1 billion in 2024, while net income attributable to shareholders rose from $6.43 billion to $10.63 billion during the same period [5] - Coca-Cola has added over 10 "billion-dollar" brands to its portfolio during Quincey's tenure and played a key role in forming Coca-Cola Europacific Partners, a major bottler [4] Strategic Focus - Coca-Cola is reviewing options for Costa Coffee, which it acquired in 2018 for £3.9 billion ($5.2 billion), as the investment has not met expectations [5][7] - The coffee market is viewed as a large and growing category within the beverage industry, indicating potential for deeper participation [6][7]