Disney CEO Bob Iger explains why he just did a blockbuster deal with OpenAI

Disney CEO Bob Iger says his company's major licensing deal with OpenAI is all about establishing a foothold in a new realm of entertainment and engaging younger audiences. The licensing agreement gives ChatGPT and OpenAI's Sora video platform access to Disney characters like Mickey Mouse and Darth Vader. Disney is also investing $1 billion in the AI company and becoming a "major customer."Speaking on CNBC about the deal with OpenAI's Sam Altman on Thursday, Iger said it gives Disney a chance to get in on ...