Core Insights - The franchise industry is facing a critical challenge as traditional human-driven customer service methods remain unchanged despite the evolving growth logic driven by AI advancements [1][2] - Companies must adapt to a future where competitive advantage lies in having smarter, scalable front-end capabilities rather than merely increasing human resources [2] Industry Challenges - Rising costs in franchise marketing and lead acquisition are making traditional human-operated customer service less viable, leading to limited scalability and diminishing efficiency [1] - The influx of inquiries from multiple channels has increased the complexity and pressure on customer service roles, which are still primarily handled by humans [3][5] ZENAVA's Value Proposition - ZENAVA aims to facilitate the transition from human-driven to AI-driven franchise consulting, providing efficiency and cost advantages from the outset [3][7] - Unlike traditional chatbots, ZENAVA engages users in a natural conversation, enhancing user experience and encouraging continued interaction [8] - ZENAVA leverages a knowledge base to provide accurate and consistent answers to franchise policy questions, eliminating discrepancies often found in human responses [10][11] Operational Efficiency - ZENAVA automatically captures key customer information during interactions, reducing the risk of incomplete or inaccurate data collection [12][14] - The system can perform lead qualification automatically, marking leads based on specific criteria without requiring human intervention [15] - ZENAVA is capable of handling high volumes of inquiries simultaneously, ensuring consistent performance regardless of inquiry spikes, thus allowing for scalable front-end operations [16] Future Growth Potential - The introduction of ZENAVA is set to redefine the growth logic in the franchise industry, emphasizing the importance of intelligent and automated front-end processes over sheer manpower [16] - Companies are encouraged to collaborate with ZENAVA to explore its potential in real-world scenarios, highlighting the value of AI-driven service systems [16]
咨询量一上来就崩盘？天润云（02167.HK）以AI破局加盟行业“前端增长瓶颈”