HAIDILAO(HK:06862) 智通财经网·2025-12-12 02:36Core Viewpoint - Haidilao's stock price increased by over 4% during trading, currently at 14.55 HKD with a transaction volume of 329 million HKD, following the announcement of its new dining concept, Haidilao Dapaidang Hotpot, which is currently in the internal testing phase [1] Group 1: New Store Concept - Haidilao Dapaidang Hotpot's first store is located in Guangzhou, featuring a fresh market integrated into the hotpot dining experience, distinguishing it from traditional hotpot restaurants [1] - Future expansions of Haidilao Dapaidang Hotpot are planned in cities such as Qingdao, Shanghai, Wuhan, Hangzhou, and Nanning, with a focus on local consumer preferences for diverse and differentiated styles [1] Group 2: Business Development - Since the launch of the "Pomegranate Plan," Haidilao has incubated 14 restaurant brands, including "Yanquan Barbecue" and "Xiao Hai Ai Zha" [1] - As of June 30, 2025, there are 126 stores under the "Pomegranate Plan," with "other restaurant revenue" reaching 597 million CNY, a year-on-year increase of 227.0% [1] Group 3: Consumer Trends - Current consumer preferences indicate a greater focus on "smoky atmosphere," "relaxation," and emotional value during dining experiences, with a willingness to pay for freshly made and experiential dining [1]