雪假、秋假，促消费！丨消费参考

Group 1: Holiday Impact on Consumption - The introduction of winter and autumn holidays in various regions has significantly boosted tourism and consumption, with ski resorts in Jilin Province receiving over 50,000 visitors on the first day of the "snow holiday" [1] - In Urumqi and Altay, the first "snow holiday" led to a 43% increase in search volume for "Altay skiing" and nearly a 100% increase for "Altay homestays" on third-party platforms [1] - The implementation of autumn holidays in regions like Guangdong and Zhejiang has resulted in over 50% growth in tourism product bookings, with Chengdu seeing a 65% increase in tourist numbers and revenue [3] Group 2: Economic Insights - The increase in leisure time is seen as beneficial for balancing supply and demand, addressing the current economic issue of insufficient demand rather than production [5] - The need for more holidays is emphasized as a way to stimulate the consumption market, especially as domestic demand becomes a dominant force in the economy [7] Group 3: Corporate Developments - Coca-Cola announced a succession plan for its CEO, with Henrique Braun set to take over in March 2026, while current CEO James Quincey will transition to Executive Chairman [8] - Suntory Holdings appointed Eiichiro Nishida as the president of its domestic alcoholic beverage business starting January 2026 [9] - Mars Inc. completed the acquisition of Kellanova, the parent company of Pringles, for a total consideration of $35.9 billion [10]