场景赋能生活，新京报2025“智慧生活”年度案例征集启动

Core Insights - The emergence of AI and embodied intelligent robots reflects significant technological changes over the past year, highlighting the public's desire for a more human-like experience in the digital world [1] - The State Council's recent implementation opinions aim to accelerate the cultivation of scenarios and promote large-scale applications, linking technological breakthroughs with practical life improvements [3] - New consumption paradigms are emerging from these scenarios, with a deep integration of digital and physical economies, leading to a dual trend of rational upgrading and emotional resonance in the consumer market [4] Policy and Technological Integration - The implementation opinions from the State Council provide a clear framework for transforming laboratory technologies and policy blueprints into practical applications in daily life [3] - The focus on "scene applications" is emphasized as a key term, showcasing how policy benefits translate into visible conveniences in everyday life [3] Consumer Behavior Trends - The younger generation is characterized by a rejection of being labeled, balancing rational spending with a willingness to invest in personal interests and emotional values [4] - This dual approach reflects a shift in consumer behavior, where practicality meets emotional engagement in purchasing decisions [4] Annual Case Collection Initiative - The 2025 "Smart Life" annual case collection aims to explore the integration of technology and daily life, focusing on the practical value behind "scene applications" in various sectors [5] - The initiative will prioritize the effectiveness of implementation, inclusive value, and user experience, rewarding companies that adhere to quality standards and promote technology for good [7] Evaluation Process - The evaluation of the annual cases will involve a tripartite approach, including enterprise registration, expert scoring, and real user feedback, assessing innovation, practicality, inclusiveness, and social responsibility [8]