Core Insights - The snowfall in Beijing has led to a significant increase in search interest for major tourist attractions, particularly the Palace Museum and Universal Beijing Resort [1][2] - Ticket sales for the Palace Museum are sold out for the weekend of December 13-14, with a notable increase in booking interest for deep-dive tours and day trips [1][2] - Universal Beijing Resort has also seen a surge in ticket bookings, with an increase of over 80% compared to the previous week [1][2] Summary by Category - Weather Impact: Snowfall has affected various districts in Beijing, resulting in medium to heavy snow in most areas and localized blizzards [1][2] - Tourism Trends: The search volume for "Palace Museum" surged by 90% and for "Universal Beijing Resort" by over 40% compared to the previous two days [1][2] - Booking Data: The booking interest for the Palace Museum's weekend tours has more than doubled compared to the previous week, while Universal Beijing Resort's ticket bookings have increased significantly [1][2]
北京初雪降临，故宫门票已售罄，环球度假区预订热度环比大涨超80%