构筑大财富生态,银行、大厂、券商、公募同台解码核心竞争力
2 1 Shi Ji Jing Ji Bao Dao·2025-12-12 09:31

Core Insights - The capital market is undergoing profound changes due to new policies such as the "National Nine Articles," public fund fee reduction reforms, and guidelines from the Central Financial Office and the China Securities Regulatory Commission aimed at promoting long-term capital inflow [1] Group 1: Industry Transformation - The wealth management industry is shifting from a product-centric approach to a user-centric model, focusing more on user investment returns rather than just product sales [3][4] - The transformation is marked by a strategic shift from "sell-side sales" to "buy-side advisory," emphasizing client account profitability and risk tolerance [5] - Institutions are increasingly adopting a "client-centered" approach, which is now embedded in their organizational structure and assessment systems [4][5] Group 2: Supply and Demand Dynamics - On the supply side, the types of assets that residents invest in have evolved from deposits and insurance to net-value securities, influenced by changes in the real estate cycle and regulatory reforms [4] - On the demand side, three key changes are identified: an aging population leading to increased wealth management needs, a heightened awareness of personal finance in the internet age, and a low-interest-rate environment driving demand for advisory services [4] Group 3: Differentiated Strategies - Different types of institutions are adopting varied strategies based on their resource endowments: technology platforms focus on inclusivity and intelligence, brokerages emphasize professionalism and collaboration, and public funds concentrate on specialization and output [6][7] - Banks are innovating by creating multi-asset solutions and enhancing customer experience through tailored services [7] Group 4: Future Directions - The consensus among industry leaders is that the future of wealth management should focus on being client-centered, emphasizing inclusive value, industry collaboration, and continuous innovation [8][9] - The ultimate goal of wealth management is to help clients enjoy life without financial burdens, while adapting to changes in technology and asset management [8][9]