Core Insights - The acquisition of Kellanova by Mars represents one of the largest food deals in history, with a total consideration of $35.9 billion, reflecting a 44% premium over Kellanova's average share price prior to the agreement [1][2] - The merger is expected to enhance Mars' snack business, increasing annual revenue to approximately $36 billion and adding nine brands with over $1 billion in annual sales [3][4] Company Overview - Mars is a well-known global food giant with annual sales exceeding $50 billion and operations in over 145 markets, employing around 150,000 people [2] - Kellanova, prior to its delisting, had a market capitalization of $29.03 billion and generated organic sales of $13.81 billion in 2024, with a 5.6% year-over-year growth [2][3] Strategic Implications - The acquisition allows Mars to enter complementary categories such as cereals and snacks, significantly enhancing its market coverage and competitiveness [4] - Mars has been actively expanding its snack business since 2020, with several key acquisitions aimed at enhancing its portfolio in the snack and pet care sectors [5]
359亿美元天价收购案背后：玛氏构建零食超级“王国”
2 1 Shi Ji Jing Ji Bao Dao·2025-12-12 11:37