“鲁渝山海情 消费促振兴” 鲁渝协作促消费·重庆火锅产销对接会在济南成功举办
Sou Hu Cai Jing·2025-12-12 16:50

Core Insights - The "Chongqing Hotpot Production and Sales Connection Conference" aims to enhance collaboration between Shandong and Chongqing, focusing on industry synergy and consumer interaction through hotpot as a medium [2][5] - The event is part of a broader national strategy to promote regional coordinated development and common prosperity [4] Group 1: Event Overview - The event took place in Jinan from December 12 to 14, featuring a three-day hotpot cultural festival with various exhibitions and interactive activities [11] - The festival adopted a "1+1+2" exhibition model, including one connection meeting, one main venue, and two sub-venues, showcasing the entire hotpot industry chain [11] Group 2: Industry Collaboration - A strategic cooperation agreement was signed between the Chongqing Hotpot Industry Association and the Shandong Hotpot Catering Association to establish industry standards and share resources [10] - The Chongqing hotpot industry has developed a complete industrial chain with a total output value of 300 billion yuan [7] Group 3: Market Engagement - The event featured a lively atmosphere with discussions on supply chain integration, product innovation, and market channel collaboration among representatives from both regions [10] - Various promotional activities, including discounts and interactive experiences, were organized to attract public participation and enhance consumer engagement [11]