Affirm Expands Merchant Network: But Is Revenue Growth Keeping Up?
AffirmAffirm(US:AFRM) ZACKS·2025-12-12 17:30

Core Insights - Affirm Holdings, Inc. (AFRM) is rapidly expanding its merchant network, enhancing its position in the buy now, pay later (BNPL) market with a 30% year-over-year increase in active merchants to 419,000 in Q1 FY26 [1][8] Merchant Network Expansion - The expanding ecosystem allows AFRM to strengthen its presence in both small-ticket and big-ticket purchases, creating more opportunities for transaction volume growth and user engagement [2] - The flexible payment technology offered by AFRM aids merchants in improving checkout experiences and boosting conversion rates [2] Revenue Growth - Revenue growth is keeping pace with the expansion, with total revenues increasing by 34% year over year in Q1 FY26, supported by initiatives like the Affirm Card that promote deeper adoption and frequent usage [3][8] - Smaller purchases and interest-free plans contribute to user engagement, establishing long-term usage habits that are expected to enhance revenues as repeat customers and larger transactions increase [3] Competitive Landscape - Competitors in the BNPL space include Klarna Group plc (KLAR) with a merchant network of 850,000 and 3.4 million daily transactions, reporting a 28% year-over-year revenue increase in Q3 2025 [5] - PayPal Holdings, Inc. (PYPL) reported 438 million active accounts and a 7% year-over-year revenue increase to $8.4 billion in Q3 2025, with total payment volume rising by 8% [6] Valuation and Estimates - AFRM shares have gained 13.3% year-to-date, outperforming the industry average of 9.5% [7] - The forward price-to-sales ratio for AFRM is 5.09, above the industry average of 4.92, with a Zacks Value Score of D [9] - The Zacks Consensus Estimate for fiscal 2026 earnings implies a 566.7% growth from the previous year, with a revenue growth estimate of 26% year-over-year [10]

Affirm Expands Merchant Network: But Is Revenue Growth Keeping Up? - Reportify