从16人退卡到500余人续卡的转变
Ren Min Wang·2025-12-13 01:01

Core Insights - The fitness center faced a severe crisis due to the departure of six out of ten personal trainers, leading to a significant drop in service quality and a potential financial collapse [1][2] - A mediation process was initiated to address refund claims from members, with the fitness center proposing an 85% refund to retain customer trust and stabilize operations [2][3] - The local court has been actively involved in resolving prepayment disputes, highlighting a growing trend in consumer complaints related to fitness and early education services [3] Company Situation - The fitness center was burdened with nearly 3 million yuan in debt from unspent member balances inherited from the previous management, alongside high operational costs [2] - Following a mediation session, the center's management expressed a commitment to customer service and accountability, which helped in negotiating a resolution for refund claims [3][4] - The center has since seen a revival, with plans to upgrade facilities and a significant number of members choosing to renew their memberships [4] Industry Context - The increase in prepayment disputes in the fitness industry reflects broader challenges faced by small and micro enterprises, which are crucial to local economies [3][5] - The local court's initiatives aim to support small businesses by providing legal guidance and fostering a cooperative environment between businesses and consumers [5] - The government's focus on enhancing the vitality of various business entities underscores the importance of small businesses in sustaining economic growth and community well-being [5]