首站到访 | 红星美凯龙董事长李玉鹏走进新豪轩门窗,深化协同发展新路径
Sou Hu Cai Jing·2025-12-15 08:21

Core Insights - The visit of Hongxing Meikailong's Chairman Li Yupeng to Xinhaoxuan marks a significant step in deepening cooperation and collaboration between the two companies [1][3] - Hongxing Meikailong is a leading home decoration and furniture mall operator in China, with a nationwide network covering 386 stores across 202 cities and a total operating area exceeding 20.32 million square meters [1] - The strategic partnership aims to leverage each company's core strengths to enhance service capabilities in the window and door sector [1][5] Company Overview - Hongxing Meikailong has maintained a leading market position in a steadily growing industry [1] - The company has established a strategic cooperation agreement with Xinhaoxuan for 2024, focusing on integrated online and offline services [1][3] Strategic Collaboration - Li Yupeng emphasized the potential of the system window market as a significant entry point for quality home decoration [3] - The collaboration will involve selecting and nurturing core distributors in key cities and integrating resources with Jianfa Real Estate and Jianfa Aluminum [3][5] - Xinhaoxuan aims to explore joint innovations in market expansion and designer channel collaboration within Hongxing Meikailong's core malls [5] Future Directions - The exchange has injected new momentum into the strategic partnership, clarifying collaborative directions in channel development, resource integration, and model innovation [7] - Both companies aim to lead the trend in quality home consumption and enter a new phase of win-win cooperation [7]

Red Star Macalline-首站到访 | 红星美凯龙董事长李玉鹏走进新豪轩门窗,深化协同发展新路径 - Reportify