锦泓集团：“元先”品牌销售以国内市场为主

Core Viewpoint - Jin Hong Group is actively enhancing the brand influence and international recognition of its cloud brocade brand "Yuanxian" through participation in significant domestic and international exhibitions and cultural exchange activities [1] Group 1: Brand Development - The "Yuanxian" brand has been showcased at various important events, including the CCTV program "From Beijing to Rome" and exhibitions in Spain and major trade fairs in China [1] - The cloud brocade, recognized as one of China's top three brocades, has a history of over 1600 years and was used by the royal families during the Yuan, Ming, and Qing dynasties [1] Group 2: Cultural Heritage and Innovation - The weaving technique of cloud brocade was included in UNESCO's list of "Masterpieces of the Oral and Intangible Heritage of Humanity" in 2009 [1] - The company's wholly-owned subsidiary, Nanjing Cloud Brocade Research Institute, is the only professional research institution for cloud brocade in China, focusing on the inheritance and innovation of this intangible cultural heritage [1] Group 3: Market Focus and Future Outlook - Currently, the sales of the "Yuanxian" brand are primarily focused on the domestic market [1] - The company plans to continue developing suitable categories and products while expanding innovative consumer touchpoints to promote cloud brocade on a broader international stage [1]