北京文商旅体展“跨年”来袭

Core Points - Beijing is launching a series of cultural, commercial, and tourism activities for the New Year celebration, aiming to create a festive atmosphere for residents and visitors [1][3] - The activities will run from December 21, 2025, to January 3, 2026, culminating on New Year's Eve with various themed events [3][4] - Over 40 museums in Beijing will host New Year activities, with more than 20 museums open until January 1, 2026, offering unique interactive projects [4][6] Cultural and Tourism Activities - Three major themed tourism routes will be introduced: "Tea Gathering," winter ice and snow culture, and winter rural tourism [1][6] - A total of 85 cultural activities will be organized in parks and scenic areas, enhancing the diversity of travel options for visitors [5][7] - A comprehensive map will be provided to guide visitors through over 70 activities categorized into celebration, prayer, ice and snow fun, and cultural arts [4][6] New Year’s Eve Events - On New Year's Eve, significant events will include the "Bell and Drum Blessing" at the Bell Temple and a drum performance at the Great Wall [3][4] - More than 30 shopping malls will host countdown events across over 10 administrative districts, creating a vibrant New Year atmosphere [3][6] Museum and Exhibition Highlights - The cultural bureau will present eight exhibitions focused on traditional customs and horse culture, along with over 70 themed cultural activities during the New Year and Spring Festival [7][8] - Museums will also offer discounts and special releases for cultural products during the holiday season [7][8]