江苏发布游艇业发展新政策!如何“激”起消费新“浪花”?
Sou Hu Cai Jing·2025-12-16 01:01

Core Viewpoint - The Jiangsu province has introduced a set of measures to promote the yacht industry, aiming to enhance consumer demand, support innovation, and ensure policy and financial backing for high-quality development in the sector [1][3][6]. Group 1: Measures and Focus Areas - The measures consist of 21 specific initiatives targeting three main areas: enhancing public consumption, promoting research and innovation, and ensuring policy and financial support [3][6]. - A key focus is on public consumption, with initiatives such as allowing yacht clubs to conduct rental trials for yachts accommodating 12 people or fewer, and supporting the development of eco-tourism and water sports products [3][6]. - The measures also encourage local yacht manufacturers to expand into external markets through participation in events like the Sanya International Yacht Show [3][6]. Group 2: Supply and Demand Enhancement - To boost supply, the measures emphasize improving the core competitiveness of the yacht industry by optimizing design and enhancing manufacturing capabilities, particularly in electric and smart navigation systems [6][10]. - Various support measures are proposed, including policy adjustments to streamline the inspection and certification processes for imported yachts, and the establishment of yacht service centers to enhance infrastructure [6][9]. - Financial support will be provided for yacht construction, purchases, and related infrastructure, creating a favorable environment for yacht consumption [6][9]. Group 3: Industry Advantages and Development Potential - Jiangsu province possesses unique advantages for yacht development, including a diverse waterway system and a strong shipbuilding industry, which has seen continuous growth in production and orders [7][10]. - The province's GDP per capita is projected to reach 160,000 yuan (approximately 22,000 USD) in 2024, surpassing the threshold for yacht consumption to transition from luxury to everyday leisure [7][10]. - Currently, there are 574 registered yachts and around 100 companies involved in yacht manufacturing and related services, indicating significant growth potential in the industry [7][10]. Group 4: Cross-Industry Integration - The measures aim to integrate the yacht industry with tourism and sports, creating new consumption scenarios and enhancing public engagement with yachting [11][13]. - Initiatives include promoting eco-tourism and water sports through collaborations with scenic areas and encouraging the development of combined products like "yacht + sightseeing" and "yacht + events" [11][13]. - The government plans to support the introduction of national and international water sports events, further integrating yachting into the broader sports and leisure landscape [11][14].