中国业绩大增,lululemon为何换帅?

Core Viewpoint - Lululemon is undergoing significant changes, including the resignation of CEO Calvin McDonald, amid criticism regarding brand value erosion and declining stock performance [1][2]. Financial Performance - In the latest fiscal quarter ending November 2, 2025, Lululemon's net revenue in the Americas decreased by 2% to $1.7 billion, accounting for 68% of total revenue, with comparable sales down by 5% [3]. - Conversely, Lululemon's revenue in China grew by 46% to $465.4 million, representing 18% of total revenue, with comparable sales increasing by 24% (25% growth in constant dollars) [4]. - Other international markets saw a 19% increase in revenue to $367.2 million, making up 14% of total revenue, with comparable sales up by 9% [4]. Market Competition - The competitive landscape in China is challenging, with Li Ning experiencing a mid-single-digit decline in retail sales, while Nike's revenue in Greater China fell by 10% to approximately $1.512 billion [5]. - The potential impact of Lululemon's struggles in its home market on its performance in China is a point of concern [6]. Management and Strategy - Chip Wilson, the founder of Lululemon, expressed dissatisfaction with the board's support for McDonald, citing a 62.8% drop in LULU's stock value over the past two years and a lack of accountability for product innovation [2]. - Wilson emphasized the need for accelerated adjustments within the company to regain shareholder value [7].