Group 1 - The core viewpoint of the news is that Douyin Group has launched a financial industry governance convention to combat the spread of misleading financial content by unqualified accounts [1][5][10] - The convention emphasizes the importance of professional qualifications for creators in the financial sector and prohibits unverified accounts from publishing professional financial content or recommending related services [3][5][10] - Douyin aims to establish stricter qualification restrictions to clean up misleading accounts that impersonate experts or financial institution employees, thereby ensuring a more trustworthy environment for users [1][3][5] Group 2 - The "Douyin Community Financial Industry Convention (Trial)" outlines core governance norms regarding account qualifications, content management, marketing behaviors, and mechanisms for handling violations and accountability [3][5][10] - The convention applies to all accounts within the Douyin community that publish financial-related content, setting clear boundaries for governance from the source [5][10] - The initiative encourages deep professional content creators to complete the platform's financial professional qualification certification to enhance user trust [1][3][10]
抖音副总裁回应“抖音禁止非财经认证账号发专业内容”:可日常分享客观合规财经类经验
Sou Hu Cai Jing·2025-12-16 12:57