“爱养牛每日酸奶”生产方被吊销生产许可证

Core Viewpoint - The investigation reveals that many products labeled as "yogurt" on e-commerce platforms are actually low-nutrition flavored drinks, failing to meet the national yogurt standards [1][2]. Group 1: Product Standards and Compliance - None of the seven products tested adhered to the GB 19302-2010 national standard for fermented milk, with four products having protein content below the GB/T 21732-2008 standard for dairy beverages [2]. - The cost of these products is approximately 0.3 to 0.4 yuan per bottle, with a factory price around 0.7 yuan per bottle, primarily sold in lower-tier cities and wholesale markets [2]. - Manufacturers often have multiple product labels ready to quickly rebrand and resume sales if a product is reported or removed [2]. Group 2: Regulatory Actions and Consequences - Following the report, six of the seven products were quickly removed from sale, with some companies changing product names to comply with regulations [7][10]. - The production company for "Dongzhi One Can Yogurt" was fined over 120,000 yuan for violating the Food Safety Law [10]. - The production company for "Aiyangniu Daily Yogurt" and "Anmuguo Le Duo Daily Yogurt" had its food production license revoked and was listed as a serious violator of trust [10][11]. Group 3: Misleading Marketing Practices - The prominent labeling of "yogurt" on products that do not meet yogurt standards is considered misleading and potentially deceptive to consumers [3]. - Experts indicate that the marketing practices of highlighting "yogurt" while using smaller text for "drink" or "beverage" are violations of food labeling regulations [2][3]. - The use of misleading terms can lead to accusations of false advertising if the nutritional claims do not match the actual product [3]. Group 4: Consumer Awareness and Education - Consumers are advised to differentiate between "yogurt," "fermented milk," and "yogurt drinks" by examining ingredient lists and nutritional content [13][14]. - The definition of yogurt requires a minimum of 80% raw milk content, while flavored drinks do not have specific requirements for milk content [13][14].