高难度一“跨”，苏州怎么破？

Core Insights - The rapid growth of cross-border e-commerce in China is highlighted, with the number of cross-border e-commerce companies expected to exceed 120,000 by 2024, particularly in economically developed cities like Shenzhen, Guangzhou, Shanghai, and Hangzhou [1][3] - Suzhou is also experiencing significant growth in cross-border e-commerce, with a focus on enhancing its development through strategic initiatives and policies [1][8] Industry Overview - Cross-border e-commerce is likened to a "cross-national online trading assembly line," creating a closed loop from transaction to delivery [3] - Global e-commerce sales are projected to rise from $4.4 trillion in 2023 to $6.8 trillion by 2028, accounting for 24% of global retail sales [3] - In 2024, China's cross-border e-commerce imports and exports are expected to reach approximately 2.71 trillion yuan, a 14% increase year-on-year, with exports alone projected at 2.15 trillion yuan, up 16.9% [3][4] Suzhou's Cross-Border E-Commerce Development - Suzhou has identified 2024 as the "Year of Leap for Cross-Border E-Commerce," launching various initiatives to support this growth [8][10] - The city has established a dedicated cross-border e-commerce development company to facilitate the expansion of local businesses into international markets [13] - In 2024, Suzhou's cross-border e-commerce import and export value is projected to be 232.3 billion yuan, an 86.3% increase, although still smaller compared to leading cities [7][10] Challenges and Solutions - Suzhou faces challenges in transitioning businesses to cross-border e-commerce, including slow adaptation, lack of core products, and insufficient professional capabilities [11][16] - The city is actively addressing these issues by forming specialized teams to educate local businesses about cross-border e-commerce policies and operational models [13][16] Infrastructure and Logistics - Suzhou is enhancing its logistics capabilities to support cross-border e-commerce, including the establishment of a multi-dimensional logistics network [17][19] - The city has launched initiatives to improve logistics efficiency, such as the first cross-province air freight station, which reduces logistics time by 12 to 24 hours [17] - Suzhou is also exploring new transportation models, such as integrating cross-border e-commerce with the China-Europe Railway Express [19] Future Prospects - The ongoing development of cross-border e-commerce is seen as a key strategy for Suzhou's manufacturing sector to access global markets [17] - The city aims to continue leveraging its industrial advantages and strengthen partnerships with leading platforms to facilitate the growth of local enterprises [19]