楼市大变局下，机会来了！

Core Insights - The article discusses the volatility and uncertainty in the jade market, highlighting the challenges faced by investors and consumers in distinguishing genuine products from overpriced or counterfeit items [1][9]. Industry Overview - The jade market is described as complex and filled with both genuine and fraudulent players, making it difficult for consumers to navigate [5][15]. - The article emphasizes the importance of transparency in pricing and quality assurance, as many consumers have been misled by inflated prices and unclear product origins [14][15]. Key Figures and Individuals - Zhao, a prominent figure in the jade industry, is introduced as a long-term strategist who has gained respect for his commitment to transparency and fair pricing [5][12]. - Zhao's background includes growing up in a jade family and developing expertise in jade identification from a young age, which has contributed to his reputation as a reliable source in the industry [7][9]. Market Dynamics - The article points out that traditional retail practices, such as high rent and brand markups, can account for up to 60% of the retail price of jade, leading to inflated costs for consumers [14][15]. - It is noted that jade can change hands multiple times before reaching the consumer, with each transaction adding significant markup, further complicating pricing transparency [15]. Consumer Impact - The article highlights that many consumers have benefited from Zhao's approach, with some saving substantial amounts on purchases that would otherwise be overpriced in traditional retail settings [15]. - The emphasis on quality assurance, including the provision of national inspection certificates for each piece of jade, aims to build consumer trust and combat the prevalence of counterfeit products [14].