哈尔滨文旅的“变”与“不变”
Ren Min Ri Bao Hai Wai Ban·2025-12-17 07:52

Core Insights - Harbin has transformed into a popular winter tourism destination, aiming for year-round appeal through upgrades and innovations in its attractions [2][6] - The 27th Harbin Ice and Snow World has expanded its area to 1.2 million square meters, incorporating new interactive and technological experiences based on visitor feedback [6][7] - The city is enhancing its public services and infrastructure to improve the overall visitor experience, including transportation and amenities [9] Group 1: Tourism Development - The 27th Harbin Ice and Snow World opened with a theme of "Ice and Snow Fairy Tale World," attracting significant visitor interest [2] - The introduction of the panda exhibit at Sun Island has made it a popular destination, with long queues during peak times [3][4] - The historical cultural district has been revitalized, receiving over 714,000 visitors during the National Day and Mid-Autumn Festival, marking a growth of over 100% [4] Group 2: Infrastructure and Services - Harbin's transportation department has improved metro capacity and service frequency to accommodate increased tourist traffic [9] - Emergency services and multilingual support have been enhanced at key tourist locations to ensure visitor safety and comfort [9] - The city has opened over 500 public ice and snow sports venues for free access to both residents and tourists [8] Group 3: Visitor Experience - New activities such as winter fishing and snow sports have been introduced to enhance the winter experience for visitors [6][7] - The city aims to maintain a balance between innovation in tourism offerings and the warmth of hospitality, ensuring a welcoming environment for all [8][9] - The focus on creating immersive and educational experiences for families has led to an increase in the proportion of family visitors [3]

哈尔滨文旅的“变”与“不变” - Reportify