Asahi moves for Diageo’s Kenya business in $2.3bn deal

Asahi Group Holdings is to pay $2.3bn for Diageo’s business in Kenya, which includes the UK group’s majority stake in East African Breweries. The Super Dry brewer is buying Diageo’s 65% stake in East African Breweries (EABL) and its 53.7% shareholding in Kenyan spirits group UDVK. Earlier this year, it was reported Diageo had hired banking advisers to carry out a review of EABL, which markets beer brands including Tusker and Serengeti Lager. Asahi said the business “offers high growth potential and sta ...