知名美妆连锁关闭中国内地全部门店
3 6 Ke·2025-12-17 12:33

Core Viewpoint - The beauty retail industry is facing severe challenges, with notable chains like Mannings announcing the closure of all offline stores in mainland China, marking the end of a 21-year presence in the market [1][3][17]. Group 1: Company Developments - Mannings officially announced that its offline stores in mainland China will cease operations after January 15, 2026, and will stop online sales on platforms like Tmall and JD by December 26 [1][3]. - The closure signifies the end of Mannings' retail journey in mainland China, which began in 2004 with its first store in Guangzhou [4][10]. - Mannings' parent company, DFI Retail Group, reported a 21% year-on-year increase in sales and nearly 130% growth in operating profit for its health and beauty segment, but the focus remains on its Hong Kong and Macau operations, indicating a marginalization of its mainland business [16][17]. Group 2: Market Context - The beauty retail landscape is undergoing significant changes, with competitors like Sasa International and Watsons also facing declines, as evidenced by Watsons' six consecutive years of declining performance and recent store closures [18][21]. - The shift towards online shopping and the emergence of local beauty brands have intensified competition, making it difficult for traditional chains like Mannings to maintain their market position [14][23]. - The industry is witnessing a restructuring phase, with companies like Sephora and Watsons adapting their strategies to survive, including embracing local brands and enhancing online presence [23][28].