MediaCo Names Katz Television Group Exclusive National Sales Partner as EstrellaTV Delivers Record Growth
NEW YORK--(BUSINESS WIRE)--MediaCo Holding Inc. (Nasdaq: MDIA) today announced a partnership with Katz Television Group, a division of Katz Media Group, the nation's largest and most established media sales organization. Katz will serve as national media sales representative for MediaCo's owned-and- operated EstrellaTV stations, exclusive for political advertising and preferred for Direct Response (DR) and Paid advertising sales across the portfolio. The agreement comes as EstrellaTV posts the. ...