经典广告语遭同行吐槽，公牛集团起诉索赔420万元

Core Viewpoint - The dispute between Bull Group and Jia's Company centers around the advertising slogan "7 out of 10 Chinese households use Bull," which Jia's Company claims is misleading and constitutes commercial defamation [1][3][12]. Group 1: Legal Actions and Claims - Bull Group has filed a lawsuit against Jia's Company, seeking compensation of 4.2 million yuan for alleged damage to its commercial reputation and product image [3][10]. - Jia's Company has responded by asserting that their critique of the advertising slogan is a legitimate market observation and not an act of defamation [12][18]. Group 2: Advertising Controversy - The slogan "7 out of 10 Chinese households use Bull" is prominently displayed on Bull Group's website, accompanied by a disclaimer that specifies the data source and the scope of the survey [2][11]. - Jia's Company argues that the slogan, when used broadly across different product categories, can mislead consumers regarding Bull Group's market share [12][18]. Group 3: Industry Perspectives - Jia's Company emphasizes that the conflict represents a broader ideological battle within the industry: the choice between misleading advertising and a commitment to quality and technology [6][15]. - The company calls for industry peers to focus on innovation, integrity, and fair competition, advocating for a future where products speak for themselves based on their quality [16][18].