潍坊诸城打造非遗一条街,推动文旅融合与消费升级
Sou Hu Cai Jing·2025-12-18 09:03

Core Viewpoint - The article highlights the development and significance of the Zhucheng Intangible Cultural Heritage Street, which aims to integrate traditional crafts into modern markets, particularly focusing on the wedding industry and educational tourism [1][3][5]. Group 1: Overview of Zhucheng Intangible Cultural Heritage Street - Zhucheng Intangible Cultural Heritage Street is located in a 3A-rated tourist area, covering an area of 2,600 square meters and showcasing 22 representative intangible cultural heritage projects [1]. - The street is set to open for exploratory public access on April 30, 2025, leveraging its unique geographical location and diverse heritage projects to serve as a demonstration window for Zhucheng's intangible cultural heritage [1]. Group 2: Innovative Development and Market Integration - The street focuses on creatively transforming and innovatively developing intangible cultural heritage products, aiming to integrate traditional crafts into the wedding market [3]. - By embedding personalized and culturally rich intangible heritage products into the wedding service chain, the initiative seeks to create a new path for the fusion of traditional heritage with modern wedding scenarios [3]. Group 3: Educational and Practical Engagement - The street serves as a comprehensive base for educational tourism, allowing students to engage with various intangible cultural heritage practices, thereby enhancing their learning experience [6]. - It has welcomed 95 educational teams from universities, totaling over 6,300 participants, indicating a strong interest in hands-on learning experiences related to intangible cultural heritage [8]. Group 4: Community and Event Engagement - The street actively organizes and participates in various intangible cultural heritage display events, enhancing the visibility and appeal of these projects [9]. - The integration of 12 representative projects into local events, such as the "V Super" football cup and the 2025 Zhucheng Half Marathon, demonstrates the street's commitment to community engagement and cultural promotion [9][10].