多地整治房地产网络乱象,抖音、小红书、贝壳等被约谈
2 1 Shi Ji Jing Ji Bao Dao·2025-12-18 09:46

Core Viewpoint - The article highlights the ongoing efforts by various Chinese cities, particularly Beijing, to regulate and rectify the chaotic online information dissemination in the real estate sector, emphasizing the need for accurate and responsible reporting to maintain market stability [2][3][4]. Group 1: Regulatory Actions in Beijing - On December 5, Beijing's housing and urban-rural development committee, along with other departments, conducted a joint meeting with major internet platforms like Douyin and Xiaohongshu to address issues related to the dissemination of negative information about the Beijing real estate market [2]. - The meeting identified that some self-media accounts were spreading false information, creating market panic, and promoting misleading listings, which disrupts market order [2]. - As of December 12, over 17,000 pieces of illegal and harmful information were cleared from platforms like 58.com and Douyin, and more than 2,300 accounts and live streams that spread anxiety and misinformation were removed [3]. Group 2: Nationwide Efforts - Other cities, such as Shanghai, have also initiated similar regulatory actions, with over 40,000 pieces of harmful information and 70,000 accounts being addressed since November 14 [4]. - In October, Changzhou and other cities launched campaigns targeting the distortion of real estate policies and the spread of panic-inducing narratives, with specific actions taken against accounts promoting false information [5]. - Cities like Xi'an and Nanjing have also been active in addressing violations, with multiple accounts being suspended or shut down for spreading misleading content about property prices and market conditions [5].