香飘飘：公司今年即饮业务销售策略向Meco果茶进行了倾斜

Core Viewpoint - The company acknowledges the intense competition in the bottled beverage market and recognizes the need to enhance its operational capabilities in this segment [1] Group 1: Company Strategy - The company has identified its bottled product line as limited and is focusing on improving its operational efficiency in bottled beverages [1] - The Meco fruit tea product has shown growth potential and is now considered the core of the company's ready-to-drink business [1] - The company plans to deepen its focus on campus channels while exploring opportunities in the gift market and snack channel [1] Group 2: Future Plans - The company aims to expand its ready-to-drink business by exploring more product categories in cup formats, such as cup coffee and cup milk tea [1] - There is an emphasis on developing the restaurant market as part of the company's growth strategy [1]