连接场景、连接政策、连接市场:激活岁末消费潜能中的金融力量
Sou Hu Cai Jing·2025-12-18 15:24

Group 1 - The core objective of the recent government meeting is to enhance the adaptability of supply and demand in consumer goods, aiming to unleash consumption potential and lay a solid foundation for high-quality economic development [1] - The central government has introduced multiple policies to boost consumption, including a 300 billion yuan special long-term bond to support the replacement of old consumer goods, injecting strong momentum into the consumption market [1][2] - The final consumption expenditure contributed 53.5% to economic growth in the first three quarters, an increase of 9.0 percentage points compared to the previous year, continuing to serve as the "main engine" for economic growth [3] Group 2 - The trend of consumption is shifting towards personalization, quality, and scenario-based experiences, necessitating support for traditional sectors to innovate and transform while nurturing emerging industries [3][4] - Financial institutions, such as credit card companies, are actively participating in boosting consumption by launching promotional activities that align with government policies, thereby enhancing the multiplier effect of consumption vouchers [3][5] - The upcoming New Year period is seen as a golden opportunity for consumption, with consumers eager to purchase products that symbolize good fortune and positive expectations for the coming year [4][8]