德百集团荣膺中国商业创新双项殊荣

Core Viewpoint - The 12th China Business Innovation Conference highlighted the inclusion of Debai Group in two prestigious lists, recognizing its significant contributions to the evolution of Chinese commerce over the past 40 years and its innovative practices for 2025 [1]. Group 1: Recognition and Achievements - Debai Group was recognized as a "Model Enterprise in Promoting China's Commercial Progress for 40 Years" and as a "2025 Annual China Business Innovation Gold Ding Model Enterprise" [1][5]. - The company has maintained its focus on physical operations while adapting to market changes, emphasizing service innovation and deepening its core business [11]. Group 2: Business Strategies and Innovations - Debai Group has implemented a dual-driven strategy of "Commerce + Cultural Tourism," leveraging regional cultural resources to create unique projects such as summer hot springs, intangible cultural heritage education, and urban micro-vacation spots [11]. - The company has developed a transformation path centered on "Cultural Exploration - Scene Reconstruction - Content Integration," exemplified by projects like the Dezhou 589 Block and the "De Yun Star River" performance, which enhance local economic activity and cultural engagement [17]. Group 3: Employment and Community Impact - The innovative practices of Debai Group have not only strengthened its own resilience but also effectively promoted employment and rural revitalization, contributing to urban consumption vitality [11]. - The company’s initiatives have created a replicable model for the transformation of physical retail into a service-oriented and culturally-driven business [17]. Group 4: Future Directions and Discussions - During the conference, Debai Group's Deputy Secretary of the Party Committee and Union Chairman participated in a roundtable discussion on "Digital Transformation and Ecological Symbiosis," sharing insights on business innovation and future development paths [20].