KEEP(HK:03650) Zhi Tong Cai Jing·2025-12-19 07:08Core Viewpoint - KEEP (03650) shares rose over 5%, currently up 5.38% at HKD 4.11, with a trading volume of HKD 3.0219 million [1] Group 1: Regulatory Developments - The Hangzhou Municipal People's Congress announced the approval of the "Hangzhou Municipal Health Promotion Regulation," effective January 1, which emphasizes weight management as a key health initiative [1] - The National Health Commission has highlighted weight management as a significant topic, with a dedicated "Weight Management Year" initiative involving 16 ministries [1] Group 2: Company Performance - KEEP achieved milestones in AI, including the implementation of multi-agent systems and iterations of core AI coaching functions [1] - The AI coach, Kaka, reported over 150,000 daily active users (DAU) as of July, with a 50% next-day retention rate and a 79% retention rate for app DAU [1] Group 3: Advertising and Marketing Strategy - KEEP is focusing on its advertising business by developing the K-MARS urban running event series, targeting core running demographics and establishing a scalable foundation through multiple events [1]