AI赋能流程 神州数码汽车行业AI 应用落地研讨会在沪举办

Group 1 - The core idea of the event is the "AI for Process" concept proposed by Digital China, emphasizing the integration of AI into business processes within the automotive industry [1][3] - The event featured discussions on the practical paths and value of AI applications in key areas such as automotive research and development, marketing, and overseas expansion [1][6] Group 2 - Digital China has identified the automotive industry as a key area for digital transformation, focusing on deep AI empowerment of business processes to build core competitiveness [3] - In the context of "AI + R&D," the automotive industry is shifting from a seller's market to a buyer's market, making lean R&D essential for enhancing product competitiveness [5] - AI's role in marketing is highlighted as a means to transition from experience-driven to data and intelligence-driven strategies, improving efficiency and knowledge retention [6] - The challenges of digitalization in overseas markets are discussed, emphasizing the need for understanding business logic differences and creating a digital closed loop for customer acquisition, conversion, and operation [7] - The workshop showcased the evolution of AI in the automotive industry from a "technical tool" to a "process capability," with a commitment from Digital China to continue promoting AI integration into business processes for the automotive sector [7]