Core Insights - The Guangdong Provincial Alcohol Industry Association disclosed the news of the Guizhou Moutai's market symposium for the fourth quarter of 2025, attended by key figures including the general manager of Guizhou Moutai's Guangdong region and representatives from the dealer association [1] Group 1: Market Strategy and Development - Cai Ke conveyed the spirit of the December 9 Moutai market work meeting, detailing market-oriented reforms focusing on products, channels, and pricing [2] - The Guizhou Moutai Guangdong Dealer Association emphasized the importance of dual efforts and collaboration to tackle market challenges, suggesting strategies to enhance bottle opening rates and refine consumption scenarios to attract younger consumers [2] - Liu Jiasheng, president of the dealer association, highlighted the need for long-term commitment and collaboration, urging members to uphold Moutai's cultural and quality values while adapting to market fluctuations [3] Group 2: Marketing and Promotion - The dealer representatives expressed confidence in Moutai's development, advocating for a robust marketing strategy that integrates social media and promotional activities with social scenarios, particularly for the upcoming Spring Festival and the entire year of 2026 [2] - The association plans to deepen communication and collaboration among members and with other provincial associations, sharing experiences and strategies for mutual growth [3] - There is a call for proactive alignment with Moutai Group's new strategies and initiatives, ensuring that all efforts resonate with the group's overall development goals [3]
贵州茅台广东省区2025年第四季度市场座谈会:提高开瓶率、理性看待市场短期波动