海尔服务于滨：通过技术赋能，为消费者创造更加美好的生活体验

Core Viewpoint - The 12th National After-Sales Service Conference highlighted Haier's commitment to transforming after-sales service through digitalization and proactive service models, aiming to enhance user experience and industry standards [3][11]. Group 1: Company Overview - Haier is recognized as a global leader in providing solutions for a better life and digital transformation, with a focus on becoming a world-class enterprise [3][11]. - Haier Service, a subsidiary focused on smart home service ecosystem construction, emphasizes a user-centered approach to deliver the best overall experience [6][11]. Group 2: Digital Transformation - The company is concentrating on digital transformation by building a digital service platform, allowing users to interact with service personnel through various formats such as text, voice, and video [8][15]. - Service standards and pricing details are made transparent through standardized online work orders, enabling users to supervise the service process and provide real-time feedback [8][15]. Group 3: Proactive Service Model - Haier Service aims to shift from reactive to proactive service by implementing predictive maintenance and smart alerts, identifying issues before users are aware of them [4][12]. - The use of IoT sensors and AI algorithms allows for real-time monitoring of appliance parameters, facilitating automatic detection and remote repair [4][12]. Group 4: User-Centric Innovations - The company has introduced innovative services such as micro-modification to address appliance size mismatches in older residential areas, enhancing user satisfaction [15][16]. - Haier Service has developed nearly a hundred scene-based solutions for various home environments, promoting a shift from single-product service to scenario-based service [15][16]. Group 5: Commitment to Quality - The company emphasizes a service philosophy of "sincerity forever," ensuring that service personnel are always available to meet user needs, regardless of location [7][14]. - Haier Service's approach includes personalized care and attention, fostering long-term trust with users and enhancing overall service quality [7][14].