Group 1 - Beijing Tongrentang Group has initiated a special action to strictly manage its brand in response to recent public concerns regarding "Antarctic krill oil" [1][2] - The company has dispatched a special task force to Sichuan to conduct a thorough investigation of the involved products and ensure accountability [1] - Measures include ordering the immediate removal of the implicated products from the market and pursuing legal action against entities misusing the "Beijing Tongrentang" trademark [1] Group 2 - The company is committed to protecting consumer rights and has launched a comprehensive review of brand usage across its enterprises to identify any illegal or irregular practices [1][2] - A brand cleaning initiative is underway to eliminate improper use of the "Tongrentang" name and ensure compliance with brand management standards [1] - The company expresses gratitude to consumers for their support over its 356-year history and welcomes public supervision and criticism to maintain its brand reputation [2]
北京同仁堂集团就南极磷虾油致歉:责令下架涉事产品,坚决一查到底