促消费“精准施策”让旅游出行、购物更便利 海南开启新“流量”

Core Viewpoint - The upcoming New Year holiday is driving a significant increase in flight bookings to Haikou and Sanya, reflecting a positive response to the Hainan Free Trade Port policies and promotional activities [1][9]. Group 1: Flight Booking Trends - Flight search volume for Haikou and Sanya has surged, placing them among the top five popular cities in China [1]. - Domestic flight bookings to Hainan exceeded 720,000, marking a year-on-year increase of approximately 10% [1]. - Year-on-year growth in flight bookings to Haikou and Sanya is reported at 19% and 51% respectively [3]. Group 2: International Travel Insights - There is a 40% increase in international flight bookings to Haikou around the New Year holiday [7]. - For the 2026 Spring Festival, international flight bookings to Haikou are expected to double, with significant interest from travelers from Russia, Singapore, Australia, and Malaysia [7]. Group 3: Impact of Free Trade Port Policies - The surge in flight bookings reflects consumer enthusiasm for the Free Trade Port policies and targeted promotional activities [9]. - The Hainan Free Trade Port has simplified travel and shopping for both domestic and international tourists, enhancing its appeal as a vacation destination [9]. - The expansion of international flight routes from Haikou is facilitating increased trade and travel connections with various regions [11]. Group 4: Future Prospects - The Free Trade Port is set to open up third and fourth freedom rights for airlines, allowing for more flexible international operations [13]. - As the Free Trade Port develops, Hainan is positioned to become a new aviation hub, enhancing cultural and commercial activities [13].