从“独行”到“共生”:中国企业探寻向善新范式
Hua Xia Shi Bao·2025-12-20 12:54

Core Viewpoint - Corporate philanthropy in China is a significant and undervalued force, contributing 76.85% of total social donations, with private enterprises being the main contributors [2][4] Group 1: Corporate Philanthropy and Social Value - Corporate donations accounted for 76.58% of total social donations in 2023, with private enterprises contributing 80% of this amount [3][4] - The economic foundation of China's philanthropic efforts is primarily established by private enterprises and entrepreneurs [4] - A report indicates that the total donations from the 34 most active Chinese philanthropists over the past decade exceed 230 billion [4] Group 2: Strategic Opportunities for Enterprises - Chinese enterprises are transitioning from a focus on scale growth to social value innovation, which is expected to be a core competitive advantage during the 14th Five-Year Plan [3] - Digital technology is reshaping sustainable development pathways, making charitable actions more quantifiable and manageable [3] - With the advancement of China's dual carbon goals, the country is transitioning from being a standard executor to a co-developer of global standards, enhancing its international influence [3] Group 3: Trends in Corporate Philanthropy - Six new trends in corporate philanthropy have emerged, including deeper involvement of entrepreneurs in charitable activities and a focus on using core business capabilities to address social issues [4] - There is an increasing emphasis on the exit strategies of philanthropic projects, and scientific philanthropy is gaining traction, particularly in higher education and technological innovation [4] Group 4: Collaborative Ecosystems - The consensus among industry leaders is to move from isolated efforts to collaborative ecosystems to tackle complex social issues [6] - Tencent, along with other companies, has established a "Sustainable Social Value Ecosystem" to pool resources and capabilities for greater social impact [6][7] - The foundation of ecosystem building is the core capabilities of enterprises, which must be transformed into social value production [7] Group 5: Technological Empowerment - Technology is viewed as a bridge to enhance the efficiency and inclusivity of charitable efforts, with companies developing solutions for underserved communities, such as the hearing-impaired [9][10] - Innovations in AI and smart devices are being utilized to provide personalized care in childcare and elderly care sectors [10] Group 6: Future of Corporate Social Responsibility - The future of corporate growth is expected to balance self-interest with altruism, integrating efficiency with meaningful social contributions [11] - The success of enterprises will increasingly be measured not just by financial metrics but also by their contributions to a better society [11]