Visa and Partners Complete AI Transactions, Setting Stage for Mainstream Adoption

Core Insights - Visa Inc. has successfully completed hundreds of secure, agent-initiated transactions, marking a significant step towards mainstream adoption of AI-driven payments by 2025 [1] - Nearly 47% of U.S. shoppers are currently using AI tools for various shopping tasks, indicating a major shift in consumer behavior [1] - Visa anticipates that millions of consumers will utilize AI agents for purchases by the 2026 holiday season, building on its Visa Intelligent Commerce initiative [1] Visa's Initiatives - Visa is collaborating with over 30 partners to develop AI-driven commerce solutions, with more than 20 agents integrating with Visa Intelligent Commerce [1] - The company is expanding its Intelligent Commerce framework globally, with pilot programs expected to launch in Asia Pacific and Europe in early 2026, and preparations underway in Latin America and the Caribbean [2] - In the Middle East, Visa is partnering with Aldar to facilitate AI agent payments for repetitive fees in the UAE [2] Technology and Security - Visa is establishing standards for trusted agentic transactions through the introduction of the Trusted Agent Protocol, which helps merchants differentiate between malicious bots and legitimate AI agents [2] - Akamai has joined Visa in supporting the Trusted Agent Protocol, enhancing identity, authentication, and fraud controls for AI-driven commerce [4] Partner Contributions - Skyfire is enabling product recommendations and purchases through browser automation for Consumer Reports [3] - Nekuda is facilitating seamless purchases from fashion apps via one-click checkout integrations [3] - PayOS is providing payment infrastructure for agent-driven checkouts with online retailers [3] - Ramp is applying Visa Intelligent Commerce to streamline B2B payments and enhance cashback opportunities for corporate clients [3]