公牛回应宣传语争议称有权威数据支撑,已起诉家的公司索赔420万

Group 1 - The core issue revolves around a dispute between Bull Group and Jia's Company regarding the misleading nature of the slogan "7 out of 10 Chinese families use Bull," which has led to legal action by Bull Group seeking 4.2 million yuan in damages [1] - Bull Group claims that over 200 videos targeting them were organized and published by Jia's sales personnel on social media, prompting Bull to pursue legal measures to protect its brand reputation and industry order [1] - Bull Group asserts that their slogan is backed by rigorous third-party research and complies with the Advertising Law of the People's Republic of China, emphasizing the importance of legal discourse over public opinion attacks [1] Group 2 - The data supporting the slogan comes from a survey conducted by Shanghai Shanjun Consulting Group, covering the entire household market in China (excluding Hong Kong, Macau, and Taiwan), indicating that over 70% of families have used Bull products [1] - The statistical analysis period for the data is from January 1, 2021, to December 31, 2024, with the statement regarding the research completion set for August 2025 [1]

公牛回应宣传语争议称有权威数据支撑,已起诉家的公司索赔420万 - Reportify