“夜滑”“景+滑”“剧+滑”跨界融合 “一站式”冰雪体验点燃冰雪消费热引擎

Group 1 - The core viewpoint of the news is the opening of the Changchun Ice and Snow New World, which aims to create an all-age consumption scene with a scale of 1.56 million square meters by 2025 [2][3] - The park features three immersive interactive scenes: "Arctic Glacier," "Cloud Palace Rime," and "Water Curtain Cave," focusing on the theme of "ice and snow interaction, cultural integration" [3] - The core amusement area spans 760,000 square meters and includes major attractions such as a 1,314-meter snow drift and a 520-meter ice slide, along with over 30 interactive projects catering to diverse age groups [7] Group 2 - On the opening day, the park received over 21,000 visitors, indicating strong initial interest and engagement [11] - In addition to the Ice and Snow New World, another ice and snow park in Changchun has opened, featuring high-quality themed facilities and diverse entertainment options, enhancing the immersive ice and snow experience for visitors [12] - The park will upgrade 18 warm facilities into comprehensive service stations that integrate rest, dining, and photography, improving visitor comfort [9] Group 3 - In Hubei's Shennongjia, the winter season will see the introduction of night skiing, along with new business models that combine scenic views, performances, and skiing, driving local winter tourism consumption [15] - The night skiing venue can accommodate 2,000 people simultaneously and features four ski trails catering to different skill levels, enhancing the overall visitor experience [18] - In Hebei's Laiyuan, a skiing event attracted 400 professional athletes and many skiing enthusiasts, boosting local tourism and related consumption [21][23] Group 4 - The local economy in Laiyuan is benefiting from the influx of visitors, with hotel bookings increasing by over 80% during the event period, and traffic flow rising by 30% compared to usual levels [27] - The integration of ice and snow events with local specialties and food markets is creating a unique experience for visitors, allowing them to take home both "ice and snow memories" and local delicacies [26]